Hi! ✋🏽 This is Vivi.

Currently focused on elevating brand value and curating delightful brand experiences. A brand is more than a nice looking logo; it is every interaction you have with it.

Featured Project 👀

sofasoda™️ Brand Guideline

How we visualize the brand identity system, and how we enhance its readability across all devices.

Gen.T Disrupt

Bringing together disruptors across industries and backgrounds to understand their approach to business, culture, and shaping a better future.

sofasoda™️ Courses

How we re-calibrated workflows and defined new strategies to increase the overall visual quality.

Branding

sofasoda
rebrand

sofasoda™️ 2.0 (2021)

sofasoda
CIS

sofasoda™️ brand identity from 0-1(2019)

Snapask
illustration

Built illustration system and localized in Apac

Campaign

brand campaign
upcoming

Look back to the financial crisis in 2022 with Mr.Roo!

sales campaign

Shopping Season|campaign launched by Roo.Cash 2022

master class

Learn Storytelling with Hao-Ping Huang

course
sales campaign

Product Mindset|sales campaign launched by sofasoda™️

offline event
brand campaign

Future Skills Lab|Za Share Expo 2019

Article

sofasoda
rebrand

科技教育 rebranding : brand designer 內部觀察與反思

sofasoda
sonic brand

Build a jingle! 利用 jingle 讓品牌「聲」植人心

HSB
palette

如何「算」出好用的品牌色票!

Fun facts about Vivi

Ocean lover and freediver who can dive into a depth of 25m

Caffeine addict

Dog person but keep 2 cats